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The WOLF Earth Single Watch Roll, made from innovative apple leather, sustainably protects your watch while traveling – vegan, compact and with the luxurious recycled jacquard lining of the 190th anniversary collection.
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When apples protect your watch: The WOLF Earth Single Watch Roll
Imagine your automatic watch traveling in a case made of apples. Sounds crazy? It's not. The WOLF Earth Single Watch Roll revolutionizes watch storage with Apple Leather – an innovative material made from waste products of the juice industry. At the Eterna Concept Store in Stäfa on Lake Zurich, we present this extraordinary travel accessory in three earthy colors: Coffee, Olive, and Midnight Blue. Part of the limited 190th anniversary collection, it combines WOLF's heritage with forward-thinking sustainability.
Three colors inspired by nature
Coffee (Warm Brown)– The color of roasted coffee beans and fertile soil. Warm, inviting, and timelessly elegant. Perfect for classic watch enthusiasts who appreciate naturalness.
Olive (Earthy Green)Inspired by olive groves and lush meadows, this earthy shade of green exudes tranquility and sustainability. Ideal for nature lovers and environmentally conscious collectors.
Midnight Blue (Deep Night Blue)– The color of the starry sky and deep oceans. Mystical, elegant, and sophisticated. The perfect choice for lovers of dark, rich tones.
All three colors share the same sustainable DNA: Apple Leather on the outside, Recycled Jacquard Satin on the inside.
Apple Leather: The Revolution from the Apple
What is Apple Leather? It's vegan leather made from the byproducts of juice production – peels, cores, and pulp that would otherwise end up in the trash. WOLF transforms this "waste" into a high-quality, durable material that:
- 100% veganis (no animal products)
- Sustainableis produced (upcycling of waste products)
- Luxurious to the touchis (feels like premium leather)
- Durableis (withstands years of travel)
- Water-repellentis (protects against light moisture)
This is luxury with responsibility – without compromise on quality or aesthetics.
Recycled Jacquard Satin: The WOLF Signature Pattern
Open the push button and discover the iconic WOLF Signature Pattern inside. This special jacquard pattern is crafted from recycled satin and feels incredibly soft. It protects your watch from scratches and adds a touch of luxury to every opening.
The pattern is part of the 190th anniversary collection and a tribute to WOLF's heritage since 1834.
Compact, but perfectly sized
With approximately8.5 x 8 x 8 cmThe Earth Single Watch Roll is incredibly compact:
✈️Airplane-friendly– fits in hand luggage
🎒Backpack-friendly– takes up hardly any space
💼Suitable for briefcases– for business travelers
🧳Suitcase-optimal– stows away in every corner
🏨Hotel safe perfect– fits in any safe
Snap fastener: Simple & secure
The Press Stud Closure is:
- Fast:One click to open, one click to close.
- Secure:Keeps reliably closed, even during movement
- Durable:No zippers that can break.
- Elegant:Discreet and without distracting visuals
Which watches are they suitable for?
The Earth Single Watch Roll fits:
- Automatic watches (Rolex, Omega, TAG Heuer, IWC, Breitling)
- Hand-wound watches
- Quartz watches
- Watches with a case diameter of up to approximately 45mm
- Watches with leather, metal or rubber straps
The soft jacquard lining adapts flexibly to different watch sizes.
Sustainability in every fiber
The Earth Single Watch Roll is WOLF's statement for sustainable luxury products:
Material cycle:
- Apple Leather made from juice industry waste
- Recycled jacquard satin made from recycled material
- Recycled packaging
Production:
- Handcrafted for durability
- Solar panels in WOLF offices
- Shipping by ship instead of plane where possible
- Positive Luxury Butterfly Mark 2024
Philosophy:
"Elegance and innovation with a purpose" – luxury that does not burden the world.
190th Anniversary Collection
The Earth Single Watch Roll is part of the limited-edition 190th anniversary collection launched in 2024. Its special packaging and unique signature pattern make each piece a collector's item.
Who is the Earth Watch Roll ideal for?
✓Sustainability-conscious collectors– who appreciate vegan luxuries
✓frequent traveler– who want to transport their watch safely
✓Minimalists– prefer compact solutions
✓Innovation enthusiast– who want to discover new materials
✓nature lovers– who like earthy tones
✓Gift finder– for environmentally conscious watch lovers
Travel scenarios: Where Earth shines
Business trip:
Briefcase, laptop, Earth Watch Roll – your automatic watch travels safely to the meeting. Simply unroll it in the hotel in the evening, wind the watch, and roll it up securely again in the morning.
Weekend getaway:
Pack your backpack, put in your Earth Watch Roll, and you're done. Whether mountains, city or beach – your watch is with you, without bulky boxes.
Daily undressing:
Place your watch in the Earth Roll on your nightstand at night. Take it out in the morning and put it on. The Roll also protects your watch from dust and scratches at home.
At the gym:
Before training, put the watch in the Earth Roll, into your bag. Safely stowed away, no risk in the changing room.
In the safe:
Hotel safe or home safe – the compact Earth Roll fits anywhere and keeps your watch cushioned.
The Earth Family: Build your Collection
The Single Watch Roll is part of the Earth collection:
- Earth Single Watch Roll– for 1 o'clock, ultra-compact (this product)
- Earth Triple Watch Roll– for 3 watches plus a hidden capsule compartment
- Earth Double Watch Winder– for home use, with watch winder function
- Earth 5 Piece Watch Box– for larger collections
All in the same three colors (Coffee, Olive, Midnight Blue) – perfectly combinable.
Styling tips: Watch roll as a statement
Combine coffee with:
- cognac-colored leather bracelets
- Warm brown tones in travel bags
- Bronze or rose gold watches
Combine olives with:
- NATO straps in green or khaki
- Outdoor equipment and canvas bags
- Military-inspired watches
Combine Midnight Blue with:
- blue leather straps or dials
- Elegant briefcases in dark blue
- Silver or stainless steel watches
Handmade since 1834
Each Earth Single Watch Roll is meticulously crafted by experienced WOLF artisans. Five generations of expertise are evident in every detail: from the selection of the Apple Leather and the Jacquard pattern to the perfectly placed snap fastener.
The difference to other watch rolls
Feature: Earth Single, Blake Single, Heritage Single; Material: Apple Leather, Genuine Leather, Vegan Leather; Sustainability: Upcycling (Standard), Vegan; Lining: Recycled Jacquard, Ultra Suede, Velvet Look; Style: Modern-Earth, Classic, Timeless; Capacity: 1 o'clock, 1 o'clock, 1 o'clock; Special Feature: 190th Anniversary Edition, Premium Leather, Heritage Design
Experience Earth live at Eterna in Stäfa
At the Eterna Concept Store on Lake Zurich, you can touch and open all three color variations of the WOLF Earth Single Watch Roll and experience the innovative texture of the Apple Leather for yourself. Feel the difference compared to genuine leather, admire the jacquard lining, and discover which color best suits your watch. Combine it with other WOLF products such as the British Racing watch winder or the Bella jewelry boxes.
More than a watch roll – a statement
The WOLF Earth Single Watch Roll is more than just a practical travel case. It's a statement for watch enthusiasts who take responsibility without sacrificing luxury. It shows that innovation can come from apples – and that true elegance is sustainable.

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