Christmas Wonderland at the Eterna Concept Store – A Christmas exhibition full of magic and Swiss quality

The most contemplative time of the year is just around the corner, and we cordially invite you to celebrate with us! From November 18 to 29, 2025, the Eterna Concept Store in Stäfa will be transformed into a festive Christmas Wonderland. Immerse yourself in a world full of elegance, craftsmanship, and a festive atmosphere – an exhibition that will enchant all the senses and get you in the mood for Advent.

Exclusive Swiss quality meets Christmas magic

This year we've come up with something truly special for you: In collaboration with three exceptional Swiss brands, we're presenting a Christmas exhibition that combines tradition, innovation, and timeless elegance. Each of our partner brands stands for the highest quality, Swiss craftsmanship, and a passion for detail – perfect for anyone looking for something special or wanting to give a unique gift.

Our partners in Christmas Wonderland

JUL JOST Switzerland – Handcrafted investment pieces for special moments

JUL JOST Switzerland stands for exclusive investment pieces, handcrafted in Switzerland using precious materials. Each design tells a unique story and celebrates the elegance and personality of the woman who wears it.

What makes JUL JOST so special is the combination of timeless design with the highest level of craftsmanship. Each piece is not simply an accessory – it is a statement, an investment in quality, and a companion for life's most beautiful moments. The collections unite modern aesthetics with traditional Swiss precision, creating pieces that endure beyond trends and fashion cycles.

In our Christmas Wonderland exhibition, we present selected pieces by JUL JOST, perfect as Christmas gifts – for your loved ones or as a treat for yourself. Discover timeless elegance that tells stories and creates memories.

Zimmerli of Switzerland – luxury you can feel

Since 1871, Zimmerli of Switzerland has been synonymous with the finest Swiss craftsmanship in underwear, nightwear, and loungewear. What began as a small knitting workshop is today one of the most prestigious luxury brands for the highest quality lingerie – appreciated by people all over the world who value quality and comfort.

What makes Zimmerli so special? Every single piece is lovingly handcrafted in Switzerland. The use of the finest natural fibers, such as Sea Island cotton and the most delicate silk, makes the products a unique experience for the skin – soft, breathable, and offering unparalleled comfort.

Zimmerli lingerie is more than just a functional garment – ​​it's a feeling of luxury to be enjoyed every day. A gift from Zimmerli is a gift full of appreciation, showing that you want to give someone moments of pure comfort. In our showroom, you can experience the exquisite collections and see the exceptional quality for yourself.

Sevano – Perfumes with soul

Sevano brings the art of perfumery back to its roots: handcrafted, intense, and composed with 20% pure perfume oil. Each fragrance is created with Swiss precision and dedication, inviting you to pause and enjoy a moment of peace during the hectic Christmas season.

What sets Sevano apart from other perfumes is the philosophy behind it: it's not just about a pleasant fragrance, but about a meaningful experience. Each perfume tells a story, evokes emotions, and creates memories that last long after the holidays.

The high concentration of pure perfume oil ensures exceptional longevity and intensity – a Sevano fragrance accompanies you throughout the day. Handcrafted production in Switzerland guarantees the highest quality and makes each bottle a small work of art.

This year, give not just a fragrance, but an experience with soul – a perfume that underlines the unique personality of your loved one and reminds them of special moments.

More than just an exhibition – an experience

Our Christmas Wonderland is more than just an ordinary exhibition. We've created a space where you can leave the hustle and bustle of everyday life behind and focus entirely on the anticipation of Christmas. The festive decorations, the carefully selected products, and the cozy atmosphere invite you to linger, browse, and discover.

Take your time to explore the individual collections, feel the materials, experience the scents, and let yourself be inspired. Our team is always happy to help you choose the perfect gift and share the stories behind the products.

Special highlights during the exhibition

X-MAS Event on November 22nd

The absolute highlight of our Christmas Wonderland! On Saturday, November 22, 2025, from 10:00 a.m. to 7:00 p.m., we invite you to our festive X-MAS event. Enjoy aromatic mulled wine, hot roasted chestnuts, and a delicious aperitif while strolling through our exhibition in a relaxed atmosphere.

This event offers you the perfect opportunity to get to know our partner brands, connect with other visitors, and kick off the Advent season together. Come along whenever it suits you – we look forward to seeing you!

Advent wreath workshops on November 25th and 26th

Would you like to start the Advent season with a self-made Advent wreath? In our workshops on November 25th and 26th, 2025, starting at 6:00 pm each day , you will create your very own wreath – with professional guidance, high-quality materials, and of course, mulled wine and aperitifs.

Places are limited, so we recommend you register early at:
Advent wreath workshops

Advent wreath pre-order

No time for the workshop? No problem! You can now pre-order your individually designed Advent wreath from us. We'll take care of everything – you can relax and look forward to the Advent season.

Find the perfect Christmas gift

The Christmas season is the season of giving – but finding the perfect gift is often not so easy. In our Christmas Wonderland exhibition, we present gift ideas that go far beyond the ordinary.

Whether it's an elegant investment piece from JUL JOST for the style-conscious girlfriend, luxurious loungewear from Zimmerli for the mom who deserves some relaxation, or a meaningful perfume from Sevano for your partner – with us you'll find gifts that come from the heart and will be remembered for a long time.

And the best part: with every purchase, you support Swiss craftsmanship and lasting quality. Our products are sustainable, timeless, and made with meticulous attention to detail – values ​​that are especially precious in today's fast-paced world.

Exhibition opening hours

November 18 to 29, 2025
Eterna Concept Store, Stäfa

You can find our regular opening hours on our website. We recommend that you allow yourself plenty of time to enjoy the exhibition at your leisure and let yourself be inspired.

Visit Christmas Wonderland

✨ Exclusive Swiss quality – Discover three exceptional brands under one roof
✨ Unique gift ideas – Find the perfect Christmas present
✨ Festive atmosphere – Immerse yourself in Christmas magic
✨ Personal consultation – Our team takes time for you
✨ Special Events – X-MAS Event and Workshops included
✨ Swiss craftsmanship – Support local quality and sustainability

---

We look forward to your visit!

Let yourself be enchanted by our Christmas Wonderland and join us in the most wonderful time of the year. Whether you're looking for the perfect gift, want to treat yourself, or simply want to enjoy the festive atmosphere – you are most welcome here!

See you soon in Stäfa!

Warm regards
Anja Hammami and the Eterna team

---

Christmas Wonderland
November 18 to 29, 2025
Eterna Concept Store, Stäfa